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recruitment marketing

Managing Employees

3 min read

Recruiting as marketing

As an enlightened business owner, you understand the importance of doing market research on your prospective customers. For example, you want to know where they're located, any common characteristics they may have and, ultimately, as much as possible about how they think - their needs, wishes, and motivations. The...

EMyth Team - EMyth

EMyth Team

challenges of a family business

Leadership

4 min read

How to navigate the challenges of a family business

Every small business faces challenges. Every business owner must deal with issues and problems in the course of building and running a successful operation. In many ways though, the challenges—and advantages—in a family business are unique.

EMyth Team - EMyth

EMyth Team

free management tools

4 free resources to help you build a high-performing team

“How do I get my employees to do things the right way?” This is one of the most common questions we get from business owners. And the simplest answer is this: You need to show them what the right way—your way—is. With strong management, you design the systems your business needs to grow a high-performance team, on...

EMyth Team - EMyth

EMyth Team

employee development meetings

How to lead effective one-on-one employee meetings

Imagine what kind of workplace your business would be if your employees thought to themselves: "I’m excited about my work.” “This is a place where I can achieve my goals.” “I feel safe. It’s okay to make a mistake, and I will learn from it.” “I have some great ideas on how to improve things. I can’t wait to share ...

EMyth Team - EMyth

EMyth Team

business model prototype

Business Systems

1 min read

Why build a franchise prototype?

Business owners often come to us for help building a business model prototype—what we call a franchise prototype. They’ve read about the concept in The E-Myth Revisited and feel that it’s the key to getting what they want: a business that gets the results they desire at the standard they expect—without relying so ...

EMyth Team - EMyth

EMyth Team

Leadership

3 min read

How to effectively manage your employees

The E-Myth Revisited proposes that owners of businesses that are not working should start again. This time they need to translate their vision into a management system, and to control their unpredictable employees through this system. I agree completely with this philosophy. My question is concerned with the pract...

EMyth Team - EMyth

EMyth Team

perceived product value

Finding Customers

1 min read

6 factors that shape your product’s perceived value for your customer

Think about your favorite product or service—one you’d return to purchase, again and again. Maybe it’s an appliance brand, your dog groomer or a local donut shop. Whatever comes to mind for you, chances are it’s not the product alone that makes it your favorite, but rather all the things that come along with it. N...

EMyth Team - EMyth

EMyth Team

customer experience culture

Develop a customer-centric culture in your business

As an entrepreneur, you’re always thinking about your customers. But how much are you considering how they feel? How your customer perceives and feels about your business at any touchpoint is the heart of customer experience. And yet, many companies still limit customer experience simply to areas like marketing an...

EMyth Team - EMyth

EMyth Team

make strategic choices as a business owner

Leadership

6 min read

How to focus on the right work as an entrepreneur

As an entrepreneur, you likely start every day with an endless to-do list. So, how do you prioritize? What’s the most important thing (or things) to focus on? And how do you prevent yourself from fighting fires all day, only to feel like you didn’t really accomplish anything at the end of the day? The key to using...

EMyth Team - EMyth

EMyth Team