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overcoming assumptions as a business owner

Work-Life Balance

6 min read

An owner’s perspective on the assumptions that keep us stuck

As 2021 winds down, I’m sure you’re reflecting on how your business has done this year and what you want to achieve in 2022. I’m reflecting quite a bit. I’ve spent the last 2+ months working with EMyth’s leadership team on our annual ritual to build our strategic plan for next year. The process always reminds me h...

Ilene Frahm - EMyth

Ilene Frahm

emyth, the e-myth revisited, michael gerber emyth, emyth summary

Leadership

5 min read

3 groundbreaking ideas from The E-Myth Revisited

When Michael E. Gerber released his best-selling book, The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It in 1995, he described, in a deeply-relatable way, what makes it so difficult for business owners everywhere to build a business that really works. Through the story of Sarah, a ...

Tricia Huebner - EMyth

Tricia Huebner

entrepreneurial thinking

Leadership

2 min read

6 blogs to fuel your entrepreneurial mindset

For over 40 years, business owners everywhere have been using The EMyth Approach to create a business that works. So, what’s at the heart of it? What’s the essence of our approach that supports everything else? Simply put, it’s having an entrepreneurial mindset: seeing your business—rather than the commodity that ...

EMyth Team - EMyth

EMyth Team

adapt to market changes, adaptability in business

Leadership

5 min read

3 keys to making real change in your business and life

Even when your business is flourishing, the hustle to keep it going can still manage to hold you back. Rather looking ahead at what's next, you become caught up in the here and now: Maybe you have a hazy vision for growth, but can't seem to step away. Or, maybe you're only able to think about how to keep afloat in...

Tricia Huebner - EMyth

Tricia Huebner

repeat business, repeat customers, how to earn repeat business

Finding Customers

5 min read

How to generate repeat business

When you started your business, you likely had a vivid and promising picture of how gratifying it would be to satisfy your customers, to serve them in a way that not only met expectations, but exceeded them. In that way, they’d hopefully become “regulars”, returning again and again, and encouraging others to do th...

EMyth Team - EMyth

EMyth Team

manage yourself better as an entrepreneur

Leadership

7 min read

To manage your business, manage yourself first

Finish this sentence: “I don’t have time to…” What comes to mind for you? We hear this phrase every day from our clients—things like: I don’t have time to work on my business, focus on leading my team, see my kids, take a vacation. Every business owner struggles with time management. It’s hard not to when you’ve i...

Remy Gervais - EMyth

Remy Gervais

business coaching emyth delegate to employees

How to effectively delegate work to your team

Creating the environment you need to be a better business owner—to do the work that matters most to your business—takes structure. You have to structure your communication system, workspace and calendar in a way that lets you escape the tactical work that gets in the way of being a true Entrepreneur. And once you’...

Kirstin Fulton - EMyth

Kirstin Fulton

five core leadership skills

The five core leadership skills

Starting a business doesn’t naturally transform you into a leader. In fact, many business owners we work with didn’t get into business to be leaders. They simply wanted to follow their dream, to use their natural interest or talents to create their own path in life. For these folks, the idea of leading can be anyt...

Tricia Huebner - EMyth

Tricia Huebner

develop a product strategy small business planning

Develop an informed product strategy for your small business

Any entrepreneur who’s had to pivot their business during the pandemic can attest: Hardship breeds innovation. We’ve seen many EMyth Clients make critical creative shifts in their business or delivery model in order to meet their customers where they were—and to keep their company alive. But now that life is slowl...

Tricia Huebner - EMyth

Tricia Huebner

3-steps-for-choosing-your-lead-generation-channels

Finding Customers

6 min read

3 steps for choosing the right lead generation channels

When it comes to effective lead generation, the channel you choose is as important as your message. And it’s better to forgo lead generation than to use a channel that doesn’t align with your target market—and potentially waste resources. Take for example an EMyth Client named Melissa who recently reached out. She...

Tricia Huebner - EMyth

Tricia Huebner

system strategy for small business

How to run your business like NASA going to the moon

As a kid, I remember being absolutely fascinated while I watched the moon landings on a black-and-white television; and now, years later, I’m still excited by big rockets and the notion of space travel. But even if you’re not that interested in exploring galaxies far, far away, the notion of building rockets and f...

Nick Lawler - EMyth

Nick Lawler