Privacy Policy

This Website collects some Personal Data from its Users.

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Owner and Data Controller

E-Myth Worldwide Inc.
1467 Siskiyou Blvd #157
Ashland, OR 97520

Owner contact email:

This Privacy Policy is incorporated into and is subject to the EMyth Terms of Service. All Users’ use and access of the Service and any personal information provided by a User on the Service remains subject to the EMyth Terms of Service. Any capitalized terms not defined in this Privacy Policy shall have the meanings ascribed to them in such Terms of Service.

The Owner is committed to guarding its Users’ privacy and the protection of its Users’ information. This notice is provided to explain the Owner’s online information practices and the choices that Users can make about the way their information is collected and used. This notice applies to all information collected or submitted on the Website

By visiting the Website or using the Service, User agrees that such User’s Personal Data may be collected, used, disclosed and otherwise processed for the purposes identified in this Privacy Policy. For example, the Owner collects Personal Data when Users: (1) register and set up an account, (2) participate in an EMyth course, (3) interact on the Owner’s forums or networking sites with other Users including any EMyth-Certified Coaches (“ECC(s)”) or (4) contact the Owner or another User, including without limitation, any ECCs, by email or through the Website for any reason.

In addition, Personal Data may be maintained and processed by the Owner and its third-party service providers and affiliates in the country in which it was collected and in other countries, including the United States, where laws regarding the processing of Personal Data may be less protective than the laws in the User’s country. While the Personal Data is processed in another jurisdiction it may be accessible by the courts, law enforcement and national security authorities in accordance with the laws in that country. By providing any Data or using the Website and Service, User expressly hereby consents to such processing and transfer.

Types of Data collected

Among the types of Personal Data that this Website collects, by itself or through third parties, there are: Cookies; Usage Data; email address; phone number; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Data communicated while using the service; profession; information regarding the User’s business; financial information; and other various types of Data.

Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.
Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this Website.

Unless specified otherwise, all Data requested by this Website is mandatory and failure to provide this Data may make it impossible for this Website to provide its services. In cases where this Website specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service.

Users can also make certain information publicly visible to others or selectively available to certain Users (including ECCs), such as:

  • On User’s public profile page, which may include a profile photo, name, description, and city.
  • On listing pages that include information such as ________________________ or precise location description, calendar availability, profile photo, aggregated demand information (like page views over a period of time), and additional information User chooses to share.
  • Through messaging and other tools provided as part of the Service to facilitate interaction between Users.

User accepts that the Owner has access to Personal Data that User shares with other Users through the Service for the facilitation and the improvement of the Service.

If Users make any payments through the Service, billing and credit card information will be required. All such credit card transactions are fully encrypted and the User’s billing and credit card information is collected and stored by the Owner or a trusted third party. Such third party use this information for processing the payment transactions, storing the credit card but do not sell this information. To learn more about the privacy policy of such payment service providers, Users may access such information here [attach link].

Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner.

Any use of Cookies – or of other tracking tools – by this Website or by the owners of third-party services used by this Website serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy, if available.

Users are responsible for any third-party Personal Data obtained, published or shared through this Website and confirm that they have the third party's consent to provide the Data to the Owner.

Please note that Personal Data does not include “Aggregate Data”. Aggregate Data is data we collect about a group or category of products, services or Users, from which individual User information have been removed. In other words, information about how a User use the Service may be collected and combined with information about how others use the Service. Aggregate Data helps the Owner and its third party Data Processors understand trends and the needs of the Users so that the Owner can better consider new features or otherwise tailor the Service its Users.

Mode and place of processing the Data

Methods of processing

The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data.
The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this Website (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.

Legal basis of processing

The Owner may process Personal Data relating to Users if one of the following applies:

  • Users have given their consent for one or more specific purposes. Note: Under some legislations the Owner may be allowed to process Personal Data until the User objects to such processing (“opt-out”), without having to rely on consent or any other of the following legal bases. This, however, does not apply, whenever the processing of Personal Data is subject to European data protection law;
    • provision of Data is necessary for the performance of an agreement with the User and/or for any pre-contractual obligations thereof;
    • processing is necessary for compliance with a legal obligation to which the Owner is subject;
    • processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Owner;
    • processing is necessary for the purposes of the legitimate interests pursued by the Owner or by a third party.

In any case, the Owner will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.


The Data is processed at the Owner's operating offices and in any other places where the parties involved in the processing are located.

Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.

Users are also entitled to learn about the legal basis of Data transfers to a country outside the European Union or to any international organization governed by public international law or set up by two or more countries, such as the UN, and about the security measures taken by the Owner to safeguard their Data.

If any such transfer takes place, Users can find out more by checking the relevant sections of this document or inquire with the Owner using the information provided in the contact section.

Retention time

Personal Data shall be processed and stored for as long as required by the purpose they have been collected for.


  • Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed.
  • Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner.

The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority.

Once the retention period expires, Personal Data shall be deleted. Therefore, the right to access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.

The purposes of processing

The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following: Tag Management, User database management, Analytics, Content performance and features testing (A/B testing), Remarketing and behavioral targeting, Traffic optimization and distribution, Displaying content from external platforms, Content commenting, Interaction with external social networks and platforms, Access to third-party accounts, Advertising, Interaction with live chat platforms, Managing data collection and online surveys, Interaction with online survey platforms, Interaction with data collection platforms and other third parties and Heat mapping and session recording.

For specific information about the Personal Data used for each purpose, the User may refer to the section “Detailed information on the processing of Personal Data”.

Facebook permissions asked by this Website

This Website may ask for some Facebook permissions allowing it to perform actions with the User's Facebook account and to retrieve information, including Personal Data, from it. This service allows this Website to connect with the User's account on the Facebook social network, provided by Facebook Inc.

For more information about the following permissions, refer to the Facebook permissions documentation and to the Facebook privacy policy.

The permissions asked are the following:

  • Basic information By default, this includes certain User’s Data such as id, name, picture, gender, and their locale. Certain connections of the User, such as the Friends, are also available. If the User has made more of their Data public, more information will be available.
  • About Me Provides access to the 'About Me' section of the profile.
ECC Services

User acknowledges and agrees that a valuable part of the Service is the (a) access to and interaction with other Users (including ECCs) and (b) additional advisory and business services that ECCs may provide (“ECC Services”) through the Service. With the User’s consent, the Owner may assist User in connecting with ECCs for the benefit of the User (“Matchmaking Service”) and disclose such User’s Personal Data with ECCs to facilitate the ECC Services and as needed to carry out the Owner’s obligation to such User.  A User may withdraw such User’s consent at any time by following the steps outlined on the Website or contacting us using the contact information provided at the beginning of this document. 

Detailed information on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

  • Access to third-party accounts
  • Advertising
  • Analytics
  • Content commenting
  • Content performance and features testing (A/B testing)
  • Displaying content from external platforms
  • Managing Payments
  • In the case that Users provides financial information to the Owner for payment purposes, the Owner processes this Personal Data to verify that information and to collect payments  to the extent that doing so is necessary to complete a transaction and perform the contract with the User.
  • Heat mapping and session recording
  • Interaction with data collection platforms and other third parties
  • Interaction with external social networks and platforms
  • Interaction with live chat platforms
  • Interaction with online survey platforms
  • Managing data collection and online surveys
  • Remarketing and behavioral targeting
  • Tag Management
  • Traffic optimization and distribution
  • User database management
Further information about Personal Data
  • Visual Website Optimizer/VWO
The rights of Users

Users may exercise certain rights regarding their Data processed by the Owner.

In particular, Users have the right to do the following:

  • Withdraw their consent at any time. Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
  • Object to processing of their Data. Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Further details are provided in the dedicated section below.
  • Access their Data. Users have the right to learn if Data is being processed by the Owner, obtain disclosure regarding certain aspects of the processing and obtain a copy of the Data undergoing processing.
  • Verify and seek rectification. Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
  • Restrict the processing of their Data. Users have the right, under certain circumstances, to restrict the processing of their Data. In this case, the Owner will not process their Data for any purpose other than storing it.
  • Have their Personal Data deleted or otherwise removed. Users have the right, under certain circumstances, to obtain the erasure of their Data from the Owner.
  • Receive their Data and have it transferred to another controller. Users have the right to receive their Data in a structured, commonly used and machine readable format and, if technically feasible, to have it transmitted to another controller without any hindrance. This provision is applicable provided that the Data is processed by automated means and that the processing is based on the User's consent, on a contract which the User is part of or on pre-contractual obligations thereof.
  • Lodge a complaint. Users have the right to bring a claim before their competent data protection authority.
Details about the right to object to processing

Where Personal Data is processed for a public interest, in the exercise of an official authority vested in the Owner or for the purposes of the legitimate interests pursued by the Owner, Users may object to such processing by providing a ground related to their particular situation to justify the objection.

Users must know that, however, should their Personal Data be processed for direct marketing purposes, they can object to that processing at any time without providing any justification. To learn, whether the Owner is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.

How to exercise these rights

Any requests to exercise User rights can be directed to the Owner through the contact details provided in this document. These requests can be exercised free of charge and will be addressed by the Owner as early as possible and always within one month.

Cookie Policy

This Website uses Trackers. To learn more, the User may consult the Cookie Policy.

Additional information about Data collection and processing

Legal action

The User's Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of this Website or the related Services.
The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities.

Additional information about User's Personal Data

In addition to the information contained in this privacy policy, this Website may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.

System logs and maintenance

For operation and maintenance purposes, this Website and any third-party services may collect files that record interaction with this Website (System logs) use other Personal Data (such as the IP Address) for this purpose.

Information not contained in this policy

More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information at the beginning of this document.

How “Do Not Track” requests are handled

This Website does not support “Do Not Track” requests.
To determine whether any of the third-party services it uses honor the “Do Not Track” requests, please read their privacy policies.

Changes to this privacy policy

The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within this Website and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.

Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.


The Owner takes steps to protect the loss, misuse, and alteration of the Data that it holds. The Owner seeks to limit access to Personal Data to individuals who the Owner reasonably believes need to access the information to utilize the information as set out in this Privacy Policy. However, it is possible that any information transmitted via the Internet may be intercepted by unknown third parties. Please note that no system can be guaranteed to be 100% secure. Therefore, while the Owner strives to employ reasonable protections for all User’s information that are appropriate to its sensitivity, we cannot guarantee or warrant the security of the information a User shares with us and the Owner cannot be responsible for the theft, destruction, loss or inadvertent disclosure of a User’s information

California Privacy Rights

The California Consumer Privacy Act (CCPA) is a new data privacy law that applies to certain businesses which collect Personal Data from California residents. The law became effective on January 1, 2020 and a User’s rights under the CCPA include:

  • A right to transparent notice about the collection of such User’s data;
  • A right to know what Personal Data the Owner holds about such User, including where the Owner obtained it and the categories of third parties with whom the Owner shares such Personal Data;
  • A right to request correction and deletion of Personal Data in certain circumstances;
  • A right to opt-out of sales of Personal Data;
  • An ability to appoint a third-party representative to assist such User with exercising the User’s rights, provided that the Owner may ask to verify the User’s identity and such representatives authority and;
  • A right not to be discriminated against by the Owner for exercising such User’s rights. 

Furthermore, California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits California residents to request and obtain from the Owner, once a year and free of charge, 1) information about categories of Personal Data (if any) the Owner disclosed to third parties for direct marketing purposes, and, 2) the names and addresses of the third parties with which we shared Personal Data in the preceding calendar year. Under the “Shine The Light” Law, User may also request to opt-out from having the User’s Personal Data shared with third parties for direct marketing purposes.

If a User is a California resident and would like to make a request, please submit the request in writing to the Owner using the contact information provided above.

If a User is under 18 years of age, reside in California, and has a registered account with the Website, User has the right to request removal of unwanted data that User publicly posts on our Website. To request removal of such data, please contact the Owner using the contact information provided above and include the email address associated with the User account and a statement that the User resides in California. The Owner will make sure the data is not publicly displayed on the Website, but please be aware that the data may not be completely or comprehensively removed from the Owner’s systems.

E-Myth Worldwide, Inc. and its affiliates, (“EMyth”, “we”, “us” and “our”) is committed to guarding your privacy and the protection of your information. We actively maintain the security of our servers where your information is stored. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. This notice applies to all information collected or submitted on or any other website owned, operated, licensed, or controlled by EMyth, and any associated software, website, web widgets, feeds and applications for third-party websites and services, and any other mobile or web services or applications owned, controlled, or offered by EMyth (collectively, the “Service”).

This Privacy Policy is incorporated into and is subject to the EMyth Terms of Service. Your use of the Service and any personal information you provide on the Service remains subject to the EMyth Terms of Service. Any capitalized terms not defined in this Privacy Policy shall have the meanings ascribed to them in such Terms of Service.

Last updated: XX/XX/2021

Privacy Policy