What’s EMyth?What's EMyth?

The Entrepreneurial Myth: 1: The myth that most people who start small businesses are entrepreneurs. 2: The fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work.

We wrote the book on why small businesses don’t work and what to do about it. The E‑Myth Revisited by Michael Gerber is one of the five top-selling business books of all time, has been translated into 27 languages and is required reading in countless MBA programs. The proven principles in the book were drawn from our work with clients in our small business coaching program. The book shows you what to do, and the EMyth Coaching Program shows you how.

As seen in: As seen in: The New York Times, Inc., The Wall Street Journal, and Forbes

Read Chapter One

The EMyth Revisited: Why Most Small Businesses Don't Work and What to Do About It

When I started reading The E-Myth Revisited, it gave me hope that something could be done about this business. A business that once was doing well but needed to be revived. But I also thought the book would tell me how to do it, and that wasn’t the case. The book was only about the concepts, not the details. By the time I finished it, I was ready to start EMyth Coaching immediately. — Ismail Seif El Nasr, Dockland Clothing Company

Lynn Goza

Partner with an EMyth Coach

Our network of EMyth-certified coaches throughout the world is trained in the EMyth Perspective—a way of thinking about your business that’s designed to serve your life and what you really value. We’ll carefully match you with your coach, someone who’ll become a trusted ally, and who will take both your ideas and your frustrations seriously. And, they’ll challenge you to make the best decisions for yourself and your business.

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Systematize Your Business

Build Consistency and Predictability into Your Business

Our library of small business solutions is the most comprehensive in the world. You can finally stop reinventing the wheel and leverage our experience building system solutions to just about any frustration.

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Coaching Results

Together, We’ll Achieve Amazing Results

The EMyth Coaching Program will help you increase your revenues and profits, improve the market value of your business and build a business that works for you and the life you want.

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Watch Drew’s Story

“I knew I needed to figure out where am I, where am I going, and how the hell I’m going to get there.”

EMyth Client Story - Drew Anderson - President, Aquatic Solutions Drew Anderson
President, Aquatic Solutions

Start with a Free Coaching Session

Your coach will give you a fresh perspective on what’s not working in your business and why, and the next steps for both short-term relief and long-term change. You’ll get a real experience of EMyth Coaching so you can make the right decision for you and your business.

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