Even when your business is flourishing, the hustle to keep it going can still manage to hold you back. Rather looking ahead at what's next, you become caught up in the here and now: Maybe you have a hazy vision for growth, but can't seem to step away. Or, maybe you're only able to think about how to keep afloat in...
When you started your business, you likely had a vivid and promising picture of how gratifying it would be to satisfy your customers, to serve them in a way that not only met expectations, but exceeded them. In that way, they’d hopefully become “regulars”, returning again and again, and encouraging others to do th...
Finish this sentence: “I don’t have time to…” What comes to mind for you? We hear this phrase every day from our clients—things like: I don’t have time to work on my business, focus on leading my team, see my kids, take a vacation. Every business owner struggles with time management. It’s hard not to when you’ve i...
When in-person connection all but disappeared in early 2020, small businesses were hit hard, particularly in their Marketing and Lead Conversion Systems. Like other business owners, you likely grappled with big questions about growing or even maintaining your sales and revenue: Without field marketing and face-to-...
Any entrepreneur who’s had to pivot their business during the pandemic can attest: Hardship breeds innovation. We’ve seen many EMyth Clients make critical creative shifts in their business or delivery model in order to meet their customers where they were—and to keep their company alive. But now that life is slowl...
When it comes to effective lead generation, the channel you choose is as important as your message. And it’s better to forgo lead generation than to use a channel that doesn’t align with your target market—and potentially waste resources. Take for example an EMyth Client named Melissa who recently reached out. She...
Perhaps you know the famous proverb, “Give a man a fish and you’ll feed him for a day; teach a man to fish and you’ll feed him for a lifetime.” It may seem like an obvious concept, but it’s surprisingly hard for business owners to embrace. The essence of this idea speaks perfectly to why you owe it to both yoursel...
To realize your vision, you need to plan for it. Our new workbook will help you identify, prioritize and execute your annual goals in the new year.
If we’ve learned anything at EMyth worth teaching business owners, it’s that the systems you build—if they’re to create real value—need to generate consistent, predictable results. Consistency and predictability eliminate chaos, reduce stress, drive growth and make it possible to build a business that doesn’t depe...
When it comes to pricing products or services, most small business owners don’t know where to start. Perhaps you’ve had the experience of basing your prices off competitive offerings in your market or by adding “x” percent to cost of production—and then not looking back to evaluate or consider the systemic or holi...
If you’re like many other business owners, the mere thought of managing your finances makes you want to bury your head in the sand. You may find yourself asking, “How can I create a cash plan? Wait—what is a cash plan?” And that’s a great place to start: What exactly is a cash plan? Think about it like this: If yo...
As a business owner, you’re passionate about the product or service you offer—that’s one of the reasons you started a business in the first place. And whatever your industry—whether it’s running a photography studio, or making cutting-edge phone cases—you’ve likely dedicated hundreds (even thousands) of hours enga...
Discover how to create a strategy that brings your best possible offering to the right people.
When small business owners come to us for help, one of their most common questions is, “How do I create the systems my business needs?” And you know what? We love to hear that question. It means that those leaders are ready to take the right steps to work on their businesses, not in them.
As a small business owner, you’ve worked hard to make your company what it is today. And if you’re like so many of our clients, you didn’t think about how to get started—you just took the leap. You created something out of your own ideas, skills and passion, and soon became the leader everyone looks to for directi...
When you’re a small business owner, it’s only natural to want to appeal to every potential customer who might be interested in the goods or services you offer—the more business, the better, right? But when your marketing strategy tries to please everyone, it won’t accurately reflect what makes your business one of...
As the pandemic recedes and the economy slowly reopens, small business owners are facing a perhaps familiar question within a particularly unique context: How can I hire the right people during a labor shortage? As a business owner, you may be experiencing firsthand the difficulty of finding great job candidates i...