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adapt to market changes, adaptability in business

3 keys to making real change in your business and life

Even when your business is flourishing, the hustle to keep it going can still manage to hold you back. Rather looking ahead at what's next, you become caught up in the here and now: Maybe you have a hazy vision for growth, but can't seem to step away. Or, maybe you're only able to think about how to keep afloat in...

Tricia Huebner - EMyth

Tricia Huebner

repeat business, repeat customers, how to earn repeat business

Lead Conversion

5 min read

How to generate repeat business

When you started your business, you likely had a vivid and promising picture of how gratifying it would be to satisfy your customers, to serve them in a way that not only met expectations, but exceeded them. In that way, they’d hopefully become “regulars”, returning again and again, and encouraging others to do th...

EMyth Team - EMyth

EMyth Team

manage yourself better as an entrepreneur

To manage your business, manage yourself first

Finish this sentence: “I don’t have time to…” What comes to mind for you? We hear this phrase every day from our clients—things like: I don’t have time to work on my business, focus on leading my team, see my kids, take a vacation. Every business owner struggles with time management. It’s hard not to when you’ve i...

Remy Gervais - EMyth

Remy Gervais

develop a product strategy small business planning

Develop an informed product strategy for your small business

Any entrepreneur who’s had to pivot their business during the pandemic can attest: Hardship breeds innovation. We’ve seen many EMyth Clients make critical creative shifts in their business or delivery model in order to meet their customers where they were—and to keep their company alive. But now that life is slowl...

Tricia Huebner - EMyth

Tricia Huebner


3 steps for choosing the right lead generation channels

When it comes to effective lead generation, the channel you choose is as important as your message. And it’s better to forgo lead generation than to use a channel that doesn’t align with your target market—and potentially waste resources. Take for example an EMyth Client named Melissa who recently reached out. She...

Tricia Huebner - EMyth

Tricia Huebner

how to price products and services as a small business

How to price your product or services

When it comes to pricing products or services, most small business owners don’t know where to start. Perhaps you’ve had the experience of basing your prices off competitive offerings in your market or by adding “x” percent to cost of production—and then not looking back to evaluate or consider the systemic or holi...

Tricia Huebner - EMyth

Tricia Huebner

cash flow plan, how to create a cash flow plan for a small business

The essential steps for creating a cash plan

If you’re like many other business owners, the mere thought of managing your finances makes you want to bury your head in the sand. You may find yourself asking, “How can I create a cash plan? Wait—what is a cash plan?” And that’s a great place to start: What exactly is a cash plan? Think about it like this: If yo...

Adam Traub - EMyth

Adam Traub

Our five most-read leadership blogs of the past year

As a small business owner, you’ve worked hard to make your company what it is today. And if you’re like so many of our clients, you didn’t think about how to get started—you just took the leap. You created something out of your own ideas, skills and passion, and soon became the leader everyone looks to for directi...

Kirstin Fulton - EMyth

Kirstin Fulton

how to hire during a talent shortage, solving the talent shortage, talent shortage,

5 tips for hiring during a talent shortage

As the pandemic recedes and the economy slowly reopens, small business owners are facing a perhaps familiar question within a particularly unique context: How can I hire the right people during a labor shortage? As a business owner, you may be experiencing firsthand the difficulty of finding great job candidates i...

Tricia Huebner - EMyth

Tricia Huebner