Here’s how to set goals for 2022—and actually achieve them.
To realize your vision, you need to plan for it. Our new workbook will help you identify, prioritize and execute your annual goals in the new year.
(Un)conventional wisdom for building a powerful sales conversion strategy
If we’ve learned anything at EMyth worth teaching business owners, it’s that the systems you build—if they’re to create real value—need to generate consistent, predictable results. Consistency and predictability eliminate chaos, reduce stress, drive growth and make it possible to build a business that doesn’t depe...
How to price your product or services
When it comes to pricing products or services, most small business owners don’t know where to start. Perhaps you’ve had the experience of basing your prices off competitive offerings in your market or by adding “x” percent to cost of production—and then not looking back to evaluate or consider the systemic or holi...
The essential steps for creating a cash plan
If you’re like many other business owners, the mere thought of managing your finances makes you want to bury your head in the sand. You may find yourself asking, “How can I create a cash plan? Wait—what is a cash plan?” And that’s a great place to start: What exactly is a cash plan? Think about it like this: If y...
Create an effective customer experience strategy that keeps them coming back
As a business owner, you’re passionate about the product or service you offer—that’s one of the reasons you started a business in the first place. And whatever your industry—whether it’s running a photography studio, or making cutting-edge phone cases—you’ve likely dedicated hundreds (even thousands) of hours enga...
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5 concepts to know about business systematization
When small business owners come to us for help, one of their most common questions is, “How do I create the systems my business needs?” And you know what? We love to hear that question. It means that those leaders are ready to take the right steps to work on their businesses, not in them.
Our five most-read leadership blogs of the past year
As a small business owner, you’ve worked hard to make your company what it is today. And if you’re like so many of our clients, you didn’t think about how to get started—you just took the leap. You created something out of your own ideas, skills and passion, and soon became the leader everyone looks to for directi...
How to attract and delight your ideal customer
When you’re a small business owner, it’s only natural to want to appeal to every potential customer who might be interested in the goods or services you offer—the more business, the better, right? But when your marketing strategy tries to please everyone, it won’t accurately reflect what makes your business one of...
5 tips for hiring during a talent shortage
As the pandemic recedes and the economy slowly reopens, small business owners are facing a perhaps familiar question within a particularly unique context: How can I hire the right people during a labor shortage? As a business owner, you may be experiencing firsthand the difficulty of finding great job candidates ...
Set healthy rules and boundaries in your family business
Family businesses have a unique set of challenges. Of course, they face many of the same issues as other businesses—lack of systems, management and team performance issues, no shared vision—but add in the social dynamics of family, and those issues can inflate until they burst. That’s why we see so many family own...
How to avoid or escape entrepreneurial burnout
As an entrepreneur, you likely spend every day taking care of your business. But are you doing everything you can to take care of yourself? The work of owning a company is tireless, but you keep at it because it’s your dream in progress. At EMyth, many business owners come to us because they’re burnt out—they’ve h...
How to build an effective management system
If you’re a dedicated business owner, you’re working tirelessly, day in and day out, to make your business run and produce consistent, predictable results. You might often say to yourself, “Why can’t I rely on my people to make sure everything works? Why am I the one constantly holding everything together?” The an...
How to eat an elephant
There’s an old joke that goes: How do you eat an elephant? Well, one bite at a time of course!
Manage your cash flow to increase profit
In small businesses, it’s not uncommon to accrue millions of dollars in revenue each year without actually producing any meaningful cash flow. You may very well know how frustrating it can be to show profit on your income statement, but not have money in the bank. One part of this issue is a fundamental misunderst...
Create a strong Leadership System for your small business
A strong Leadership System is foundational to any business, but understanding leadership as a system (rather than merely certain competencies) is foreign to many entrepreneurs. Instead, business owners tend to focus on developing leadership skills—communication, team development, strategic thinking—which are unden...
4 tips for avoiding marketing myopia in your small business
Any entrepreneur who’s had to pivot their business during the pandemic can attest: Hardship breeds innovation. We’ve seen many EMyth Clients make critical creative shifts in their business or delivery model in order to meet their customers where they were—and to keep their company alive. But now that life is slowl...