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how to price products and services as a small business

How to price your product or services

When it comes to pricing products or services, most small business owners don’t know where to start. Perhaps you’ve had the experience of basing your prices off competitive offerings in your market or by adding “x” percent to cost of production—and then not looking back to evaluate or consider the systemic or holi...

Tricia Huebner - EMyth

Tricia Huebner

cash flow plan, how to create a cash flow plan for a small business

Systems and Structure

5 min read

The essential steps for creating a cash plan

If you’re like many other business owners, the mere thought of managing your finances makes you want to bury your head in the sand. You may find yourself asking, “How can I create a cash plan? Wait—what is a cash plan?” And that’s a great place to start: What exactly is a cash plan?  Think about it like this: If y...

Adam Traub - EMyth

Adam Traub

steps-to-systematize-your-business

5 concepts to know about business systematization

When small business owners come to us for help, one of their most common questions is, “How do I create the systems my business needs?” And you know what? We love to hear that question. It means that those leaders are ready to take the right steps to work on their businesses, not in them.

Tricia Huebner - EMyth

Tricia Huebner

Leadership

1 min read

Our five most-read leadership blogs of the past year

As a small business owner, you’ve worked hard to make your company what it is today. And if you’re like so many of our clients, you didn’t think about how to get started—you just took the leap. You created something out of your own ideas, skills and passion, and soon became the leader everyone looks to for directi...

Kirstin Fulton - EMyth

Kirstin Fulton

how to attract your ideal customer

How to attract and delight your ideal customer

When you’re a small business owner, it’s only natural to want to appeal to every potential customer who might be interested in the goods or services you offer—the more business, the better, right? But when your marketing strategy tries to please everyone, it won’t accurately reflect what makes your business one of...

Tricia Huebner - EMyth

Tricia Huebner

how to hire during a talent shortage, solving the talent shortage, talent shortage,

Managing Employees

3 min read

5 tips for hiring during a talent shortage

As the pandemic recedes and the economy slowly reopens, small business owners are facing a perhaps familiar question within a particularly unique context: How can I hire the right people during a labor shortage?  As a business owner, you may be experiencing firsthand the difficulty of finding great job candidates ...

Tricia Huebner - EMyth

Tricia Huebner

how to escape entrepreneurial burnout, how to avoid burnout

Work-Life Balance

9 min read

How to avoid or escape entrepreneurial burnout

As an entrepreneur, you likely spend every day taking care of your business. But are you doing everything you can to take care of yourself? The work of owning a company is tireless, but you keep at it because it’s your dream in progress. At EMyth, many business owners come to us because they’re burnt out—they’ve h...

Tricia Huebner - EMyth

Tricia Huebner

build a business management system for small business

How to build an effective management system

If you’re a dedicated business owner, you’re working tirelessly, day in and day out, to make your business run and produce consistent, predictable results. You might often say to yourself, “Why can’t I rely on my people to make sure everything works? Why am I the one constantly holding everything together?” The an...

Tricia Huebner - EMyth

Tricia Huebner

cash-flow-management-cash-statemen-profit-planning-for-small-business

Managing Money

4 min read

Manage your cash flow to increase profit

In small businesses, it’s not uncommon to accrue millions of dollars in revenue each year without actually producing any meaningful cash flow. You may very well know how frustrating it can be to show profit on your income statement, but not have money in the bank. One part of this issue is a fundamental misunderst...

Tricia Huebner - EMyth

Tricia Huebner

leadership system

Create a strong Leadership System for your small business

A strong Leadership System is foundational to any business, but understanding leadership as a system (rather than merely certain competencies) is foreign to many entrepreneurs. Instead, business owners tend to focus on developing leadership skills—communication, team development, strategic thinking—which are unden...

Tricia Huebner - EMyth

Tricia Huebner

business owner trying to avoid marketing myopia

Finding Customers

3 min read

4 tips for avoiding marketing myopia in your small business

Any entrepreneur who’s had to pivot their business during the pandemic can attest: Hardship breeds innovation. We’ve seen many EMyth Clients make critical creative shifts in their business or delivery model in order to meet their customers where they were—and to keep their company alive. But now that life is slowl...

Tricia Huebner - EMyth

Tricia Huebner