Open Menu

Leadership

Every company is a reflection of its leader. What does yours say about you?

How to create a vision you'll really use

As a business owner, you’re the leader. You need to decide what your business will do, how it must do it, and where it will go next. But what happens when you lose sight of your goal? Creating a vision for your business reminds you of the destination.When you try to move forward without it, you’re left jumping bli...

Matt Carle - EMyth

Matt Carle

Your business is a vehicle: Where is it taking you?

At EMyth, we take the approach that owning a business is a vehicle to give you more life. It’s a place to grow and to discover who you are and the way you want to express yourself in the world. It’s a place for creativity and innovation that can bring you closer to your own strengths, your own purpose, your own he...

Judith Lerner - EMyth

Judith Lerner

Create your picture of a business that works (so you can live your life)

In the beginning If you’re like many of our clients, you had a picture in your mind when you started your business of what you wanted to do. You could clearly see how your first office or store would look. You imagined your customers and employees. You saw yourself in the center of it all. You understood that it w...

Tricia Huebner - EMyth

Tricia Huebner

How to find your why... on purpose

If ever you’ve longed to find out why you’re here—your purpose, your big mission—this blog is for you! This blog is it. Your silver bullet. The answer you’ve been seeking for years. Read on to discover the 5 steps you need to take to find the answers to your deepest questions, all in 30 minutes and while surfing F...

David Foster - EMyth

David Foster

How Harry took back his life

A life consumed exclusively by your business is not a life worth living. Let me tell you about Harry. Harry was a deeply spiritual man. He wanted to have the time to be involved with his church’s philanthropic efforts, and he yearned to give what he could to create a better world and set an example for his young d...

Lynn Goza - EMyth

Lynn Goza

Practice, practice, practice

When was the last time you took a vacation? Did you unplug from your business? No cell phone, no email, no emergencies interrupting your time away? Most business owners find that kind of break nearly impossible to take because the business isn’t setup to work without them. If you’re like most of these folks, unplu...

Matt Carle - EMyth

Matt Carle

Want a better business? Find what lights you up

Oh no . . . This is my life. Diana and her two partners had a business that served the skateboarding community. When they first began coaching with me, the wheels were starting to come off for Diana. She was on the verge of quitting. “I want out,” she said, “of all of it. Everything feels like it comes down to me....

Judith Lerner - EMyth

Judith Lerner

Four steps to take back your life

Whether you know it or not, the business you have right now, with all of its imperfections, could be your path to the life of your dreams. Your business is supposed to serve your life, not the other way around. Unfortunately, most of the time it doesn’t work that way.

Ilene Frahm - EMyth

Ilene Frahm

What's your real job in the company?

Many business owners struggle to make the shift from working in their business to working on their business because they’re so used to running the day-to-day operations that they don’t realize what’s required to do things differently. It’s not about tactics or to-do lists, it’s about the owner’s mindset and how th...

Matt Carle - EMyth

Matt Carle

When running your business right feels wrong

You know that making the shift from your Technician personality (the one who does all the work) to your Entrepreneur personality (the one who has the vision and decides the strategy) starts with shifting your perspective, the way you look at your business, and the way you relate to it. But what often happens is th...

Janet Beatty - EMyth

Janet Beatty

How to work on it while working in it

Have you ever found yourself emptying the trash at the end of the day? What about printing shipping labels, cleaning dishes, packing boxes, entering receipts or customer data, or loading trucks? (Or maybe all of these things?) And all this is on top of the work you do selling, responding to customers, completing t...

Janet Beatty - EMyth

Janet Beatty

How’s business? It depends on which hat You’re wearing

One of the things we really care about at EMyth is helping business owners Work On it, not just In it. By “it”, we mean the business. Most owners spend most of their time and energy In the business—involved in the day-to-day “doing it”—when the most powerful thing they can do as leaders is work On it—things like c...

Judith Lerner - EMyth

Judith Lerner

Work on it, not just in it

If you’re one of the many millions of fans of Michael Gerber’s The E-Myth Revisited, you know that there’s no message that’s had a more universal impact on business owners than work on it, not just in it. Over the last 30 years, since The E-Myth was first published in 1986, this phrase has become part of the busin...

Ilene Frahm - EMyth

Ilene Frahm