Any entrepreneur who’s had to pivot their business during the pandemic can attest: Hardship breeds innovation. We’ve seen many EMyth Clients make critical creative shifts in their business or delivery model in order to meet their customers where they were—and to keep their company alive. But now that life is slowl...
As a kid, I remember being absolutely fascinated while I watched the moon landings on a black-and-white television; and now, years later, I’m still excited by big rockets and the notion of space travel. But even if you’re not that interested in exploring galaxies far, far away, the notion of building rockets and f...
To realize your vision, you need to plan for it. Our new workbook will help you identify, prioritize and execute your annual goals in the new year.
If we’ve learned anything at EMyth worth teaching business owners, it’s that the systems you build—if they’re to create real value—need to generate consistent, predictable results. Consistency and predictability eliminate chaos, reduce stress, drive growth and make it possible to build a business that doesn’t depe...
When it comes to pricing products or services, most small business owners don’t know where to start. Perhaps you’ve had the experience of basing your prices off competitive offerings in your market or by adding “x” percent to cost of production—and then not looking back to evaluate or consider the systemic or holi...
As a business owner, you’re passionate about the product or service you offer—that’s one of the reasons you started a business in the first place. And whatever your industry—whether it’s running a photography studio, or making cutting-edge phone cases—you’ve likely dedicated hundreds (even thousands) of hours enga...
Discover how to create a strategy that brings your best possible offering to the right people.
When small business owners come to us for help, one of their most common questions is, “How do I create the systems my business needs?” And you know what? We love to hear that question. It means that those leaders are ready to take the right steps to work on their businesses, not in them.
When you’re a small business owner, it’s only natural to want to appeal to every potential customer who might be interested in the goods or services you offer—the more business, the better, right? But when your marketing strategy tries to please everyone, it won’t accurately reflect what makes your business one of...
If you’re a dedicated business owner, you’re working tirelessly, day in and day out, to make your business run and produce consistent, predictable results. You might often say to yourself, “Why can’t I rely on my people to make sure everything works? Why am I the one constantly holding everything together?” The an...
A strong Leadership System is foundational to any business, but understanding leadership as a system (rather than merely certain competencies) is foreign to many entrepreneurs. Instead, business owners tend to focus on developing leadership skills—communication, team development, strategic thinking—which are unden...
There’s no way around it: A successful business needs intentionally built systems; systems by design, not default. Our free Systems Guide helps you get your business on track and create the systems it needs to work predictably, consistently and without you.
These eight unproductive leadership behaviors could be causing some of your biggest business frustrations. The Unproductive Leadership Behaviors Assessment will show you which negative habits you’re prone to and how to turn them around.
Finding the right people for your business takes a thoughtful (and flexible) process. Before you even sit down to interview your first candidate, you need to figure out the specifics of the role you’re hiring for, who will fit that role, and how to find them. This is the “marketing” phase of your hiring process, a...
As a business owner, sometimes the hardest part of the job is knowing what decisions to make. Maybe you look to other businesses you admire and wonder: How do they do it? How are they finding the right customers, or building such a recognizable brand—and doing it with the same unwavering efficiency every single ti...
The pandemic has shown us one indisputable truth: There’s always a different way of doing things. Whether in life or in business, we’ve all made adjustments to our standard mode of functioning. And it hasn’t been easy—it’s never easy to make dramatic changes. But now, as the world is slowly shifting back to in-per...
Most people mistakenly think of marketing as an external action. Often, when I ask one of my new clients about their current marketing system, I get a response like, “Sure, I have an e-commerce website. We’re always sending out offers to our prospects,” or, “We run regular marketing campaigns all over the country....
