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Finding Customers

Expand your business—find and delight the right customers.

Marketing: it's more about you than your customers

“We need more sales.” At some point during the life of your business you've probably uttered these words. For most business owners these words have become a part of their regular vocabulary. Without sales, there's no business. The employees need to get paid, the lights need to stay on and most companies are lookin...

Matt Wilhelmsen - EMyth

Matt Wilhelmsen

Simple search engine optimization

Search Engine Optimization (SEO) is an efficient way to improve the 'findability' of your business website. Proper use of a few HTML elements and sensible formatting of content can raise your site's position in web search results.

EMyth Team - EMyth

EMyth Team

Effective messaging

We all get stressed out looking for that next great message, the one that will have customers lining up at the door. The key to finding it is looking for it in the right place. It’s not a marketing thing, at least not yet. There’s a primary step before that, and it starts with you.

EMyth Team - EMyth

EMyth Team

Finding Customers

1 min read

Perspective on marketing

Successful businesses have one thing in common—single-minded dedication to their customers needs. That means knowing who their customers are, where they are, what their needs and perceptions are, how to communicate with them, and how to attract them. That, in essence, is the foundation of marketing.

EMyth Team - EMyth

EMyth Team

Finding Customers

3 min read

Perspective on lead generation

Lead generation accomplishes two indispensable results for your business it attracts the attention of potential customers and it creates factual and emotional impressions. If you do these things right for your target market, you'll get the response you want. What's that response? It's a person making contact with ...

EMyth Team - EMyth

EMyth Team

Finding Customers

2 min read

Optimizing your lead generation messages

Lead generation messages are everywhere. They drive television, radio, newspapers, magazines, billboards, the Internet, and the jingles that get stuck in our heads. They account for most of our mail, too many of our phone calls, and probably most of the world's paper.

EMyth Team - EMyth

EMyth Team