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Positioning your brand


1 min read

As the big box stores came into town, Jack and Emily found themselves faced with an all too common problem: Their business couldn't compete on price.

Over time, they saw a steady decrease in sales and it became apparent that something needed to change.

In today's podcast we discuss:

  1. Jack and Emily's situation, and the common misconception around competing with the "big guys."
  2. How you can begin to position your brand to a selected audience.
  3. The key elements of a healthy marketing strategy. (It's not as hard as it sounds).
EMyth Team

Written by EMyth Team

We share free resources and stories from our clients, Coaches and team members about how to build a business that serves your life. Our posts will give you updates on our business insights and free educational content.