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Business Systems

The right systems set your company up to thrive—even when you're not there.

Advertising is not marketing

When most people think of "marketing," they think of the glamorous, glossy world of advertising. It's a common misconception, but one that could spell doom for your business. To understand why, you have to first understand how advertising fits into The Seven Essential Systems. This model helps you see your busines...

EMyth Team - EMyth

EMyth Team

Creating your training systems

Training employees is one of the most important aspects of "building a business that works" (a phrase we use at EMyth to emphasize that a business that truly works is a systems-based, turn-key operation that works without you). Too often business leaders do not appreciate the value of employee training and neglect...

EMyth Team - EMyth

EMyth Team

Business Systems

2 min read

Why build a franchise prototype?

At EMyth, we coach and encourage our business owner clients to get free of their business by becoming self-sufficient, lead-generating, client-converting, customer-satisfying machines. How? By designing systems to get work done, and training people to operate those systems to produce consistent results.

EMyth Team - EMyth

EMyth Team

The power of referrals

It is a well known truism that the best customer is a happy customer. It follows that the best leads are referrals from happy customers. Referral leads are almost always the best prospects because a recommendation from one customer to another provides credibility, a positive impression and reduces doubt in the pro...

EMyth Team - EMyth

EMyth Team

Business Systems

2 min read

Your organization chart

Most companies organize around personalities rather than around functions. That is, around people rather than accountabilities or responsibilities. The result is almost always chaos.

EMyth Team - EMyth

EMyth Team

Business Systems

3 min read

Systemic vs. systematic

When was the last time you thought about why your business does what it does? Every business exists to produce a certain result — a service or a product — but have you ever asked yourself, "Why do we do it this way?" That question is the essence of strategic thinking. And strategic thinking is the result of having...

EMyth Team - EMyth

EMyth Team

Your cash management system

Do you know how much cash you have? Do you know how that cash flows through your business? The amount of cash you have on hand is one of the most important metrics for the growth and survival of your company. As a business owner three of your primary financial responsibilities are:

EMyth Team - EMyth

EMyth Team

Your operations manual

At the heart of a systems-driven business is your company’s operations manual. The operations manual is the authoritative guidebook of how things are done in your business. It gives you an effective way of communicating policy and procedures, and gives your employees the independence and security they need to oper...

EMyth Team - EMyth

EMyth Team

Business Systems

3 min read

The tool for managing results

When was the last time you or anyone in your business was able to say, “I’ve got it under control,” and mean it? With so many projects that need attention and so many details to keep track of, no wonder it’s so difficult to stay on top of things!

EMyth Team - EMyth

EMyth Team