How do you decide what to charge for your product or service? The specifics will be different for every business, but it comes down to one thing: VALUE. If your customers can see the value of buying your product or service, they'll happily pay the price. If they don't see that value, it makes little difference how...
The right systems set your company up to thrive—even when you're not there.
Systems—a structured way of doing something so that it can be done the same way consistently—can be a great support in our lives and businesses. But they have to be monitored and nurtured. They are not an end in themselves; they are a means. So what does it mean when a system fails? I’ll tell you.
When my daughters were younger, they belonged to our local community Girl Scout troop, and every year they'd go about the business of knocking on various strangers' doors to sell their Girl Scout cookies.
This is the conclusion of our popular podcast with Cameron Madill, an EMyth Coaching client and owner of Oregon-based PixelSpoke.
Most of us don’t go through a single week without buying some type of service product. The increased prevalence of service industries over the last two decades has made this the fastest expanding sector of the economy. The service sector, as defined here, includes the major industry groupings of trade, finance, in...
What is your greatest challenge in setting up systems?
There’s an old joke that goes: How do you eat an elephant? Well, one bite at a time of course!
Jayne’s business was eroding.
"I feel like I've bitten off more than I can chew, Larry."
As a business owner, you understand commitment.
Far too often, business owners know too much about their product or business and not enough about their customers.
When most people think of "marketing," they think of the glamorous, glossy world of advertising. It's a common misconception, but one that could spell doom for your business. To understand why, you have to first understand how advertising fits into The Seven Essential Systems. This model helps you see your busines...
The recent holiday shopping season was a time of hustle, bustle and, for some, a lot of stress. Correspondingly, many business owners experienced not only the happy ring of a busy cash register, but also the occasional unhappy sting of a customer's complaint.
Grow your business by differentiating your product or service
Training employees is one of the most important aspects of "building a business that works" (a phrase we use at EMyth to emphasize that a business that truly works is a systems-based, turn-key operation that works without you). Too often business leaders do not appreciate the value of employee training and neglect...
At EMyth, we coach and encourage our business owner clients to get free of their business by becoming self-sufficient, lead-generating, client-converting, customer-satisfying machines. How? By designing systems to get work done, and training people to operate those systems to produce consistent results.