I have great admiration for small business owners and the work they do. Through running my own business (for 24 years!), I know the trials and tribulations of the role, and how easy it is to get caught up in the day to day, and lose sight of the bigger picture that we want to create. I also know the loneliness business owners experience; there aren’t a lot of people who understand or can help support what we’re going through. That’s why—alongside being an EMyth Client—I also became an EMyth Coach: to guide others like me to build successful businesses, to put my passion for goal-oriented problem solving to work, and to meet every challenge with the same open, honest feedback that’s helped me on my own entrepreneurial journey.